BRING HEMP HOME

SAN LUIS VALLEY, COLORADO

CAMPAIGN

CONCEPT

In Colorado’s San Luis Valley, worsening drought is causing farmers to face the possibility of losing their livelihoods. Two potato and barley farmers are placing their bets on a drought-tolerant crop—industrial hemp. Patagonia called in Triage Creative to share the stories of Shannon Wright and his son-in-law Dion Oakes.

CREATIVE

INSIGHT

Our team documented the common dream to pass their generational farm down to their kids and grandkids. However, rising equipment and land expenses, combined with drought, are turning this dream to dust, one harvest at a time.

PRODUCTION

EXECUTION

The goal was to capture the hemp farmers hard at work, as well as their more intimate moments as a family. This film shows the connection between the farmers and their land.

CREDITS

OUR TEAM

Director:
Director Of Photography:
Producer:
Still Photographer:
DIT:
Post Production Supervisor:
Editor:
Sound Design:
VFX:
Colorist

Keith Ladzinski
Tommy Joyce
Angie Payne
Angie Payne
Tommy Joyce
Tommy Joyce
Davis Burch
Jacques De Cornue
Michael Neave
Davis Burch

BASE LAYERS

SMARTWOOL