FIND X3 PRO
MOJAVE DESERT, CALIFORNIA
CAMPAIGN
CONCEPT
OPPO built one of the most advanced phone cameras on the market, and needed a way to highlight the device’s ability to capture one billion colors. Oppo tasked Triage Creative with creating a short film of Keith testing their phone’s camera.
CREATIVE
INSIGHT
Keith Ladzinski is known for pushing the creative limit. Keith set off to the Mojave desert to create a small body of work that could show the Oppo camera quality. He struck gold chasing mysterious light through the desert.
PRODUCTION
EXECUTION
What made this campaign unique is that every asset for the campaign, including our hero video, was shot on the OPPO Find X3 Pro. Our team even managed to strap a Oppo camera to a drone to get a completely new perspective. Triage Creative's short film showcased an exciting adventure in the pursuit of natural light.
