TARA KERZHNER
PENITENTE CANYON
CAMPAIGN
CONCEPT
Tara is an award-winning photographer, cinematographer, and accomplished rock climber. With Tara's new partnership with Eddie Bauer, Triage set out to showcase Tara's creativity and athleticism in Penitente Canyon.
CREATIVE
INSIGHT
Today, Tara balances her passion for adventure photography and filmmaking with stories that honor Indigenous people through Natives Outdoors. In some of her recent work, Tara received a grant from National Geographic to bring an Indigenous led perspective to the COVID-19 crisis on the Navajo Nation with Len Necefer. She is also an active National Geographic Adventure contributor and the director of Slaydies, an award winning short film about some of America’s top female climbers.
PRODUCTION
EXECUTION
The Triage Creative team had two days in Penitente Canyon to document Tara's skillset and creative eye. The canyon naturally generates beautiful light rays and dark shadows which make our job a whole lot easier.
