Land O’ Lakes Releases First Episode of New ‘Rural Vibrancy’ Campaign

FOR IMMEDIATE RELEASE

Tulare, CA - October 15, 2023 - The inaugural episode of Land O’ Lakes' 'Rural Vibrancy' series is now live. The Triage team embarked on a five-day journey, capturing compelling multi-cam interviews, breathtaking aerial footage, and b-roll to showcase the essence of the rural community.

Farming stands as one of the world's pivotal industries, yet those engaged in agriculture are frequently overlooked and, at times, unfairly stigmatized. Our campaign aims to spotlight the diligent individuals behind the scenes, dedicated to nourishing America. Dive into their stories, as we showcase the genuine charm and vibrancy of rural life. Watch now to experience the richness of our rural communities like never before.


See The Campaign

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